ROB FRANCIS / BEGIN YOUR IMPOSSIBLE
A plan that starts with you.Eight weeks of training shaped around your goal, experience, equipment and available time.
TWO WAYS TO TRAIN. ONE CLEAR DIFFERENCE.
Follow a ready-made guide, or have your training configured around your real week.
READY-MADE / DOWNLOAD & PRINT
CA$19per program · one payment
One of four fixed eight-week gym programs. Choose BUILD or CUT, Beginner or Advanced.
Not personalized. No member portal, Riff or coaching.
Choose my PDFPERSONALIZED / YOUR ANSWERS, YOUR STRUCTURE
CA$49one eight-week plan · one payment
Configured around your goal, training history, schedule and equipment—not just two preferences.
Automated and self-guided. Not individual coach review. Riff usage limits apply.
Explore a sample planPrices in Canadian dollars; applicable taxes shown before payment. Purchases remain closed while payment and member-service checks are completed. Explore the generated sample.
FREE / THE LIFTER’S FIELD GUIDE
Choose starting weights, understand effort, and know when to add reps. Get the Training Setup Kit: practical lifting advice, a progression example and reusable logs. Enter your email to unlock the PDF.
THE WORK BEHIND THE WORDS
ROB FRANCIS / BEGIN YOUR IMPOSSIBLEA ROUTINE YOU CAN RETURN TO
You do not need every day to be perfect. You need a next session, a plan you understand, and a reason to come back.
THE TRAINING JOURNAL
AFFILIATE PARTNERSHIP
Explore the product and decide if it fits your routine.
See the IM8 offerAffiliate partnership. I earn a commission on qualifying purchases. First-order eligibility and IM8 terms apply.